Before joining BTC, Edmondston was international director at MITAC for 15 years, initially specialising in dealer development programmes. During this time, he developed and implemented dealer programmes including used cars and fleet consultancy, lead management, training and other strategic areas across international markets.
As head of sales, Di Girolamo is responsible for growing the UK side of the business. This includes the e-GoodManners sales lead management system, BTC’s own electronic FSA compliance tool, dealer coaching and recruitment.
Di Girolamo started at Polk-owned MITAC in 1998, having previously worked as a brand director for the European Motor Holdings-owned Northfield Group.