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Fiat Light Commercial Vehicles get new image


Fiat has renamed its Fiat Light Commercial Vehicles division as Fiat Professional as of today.

All Fiat Professional vehicles will now be branded with the new logo (above).

The Italian manufacturer launched a its new red Fiat logo for its passenger cars late last year. The re-design of its LCV business branding brings it line with the rest of the company's models.

Fiat said the new look will give independent status to its LCV models while ‘accentuating its ability to respond to the needs of professional clients’.

There are 1,400 dealers in Europe selling Fiat LCVs, and more than 700 of these are specialised, working to strict standards regarding the display of new and used vehicles, with workshops specialised in maintenance and repairs, and qualified sales personnel with specific training.



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