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Caterham increases production

Caterham Cars has increased production by 10% to 420 units a year to cope with demand following the brand’s European Community Small Series Type Approval.

Additional staff will be recruited to the production side of the business to help with the increased pressure on an order book that is already full until mid-October.

Ansar Ali, Caterham Cars managing director, said: “When we saw the first signs of sales activity stalling last year, we cut our cloth accordingly in terms of resource and costs.

“I’ve always worked on the basis that I’d rather face the problem of how to build more cars, than the problem of how to sell them, so it’s gratifying to now be manning back up to cope with the extra demand.

“Our international sales drive is delivering the results thanks not only to favourable exchange rates but more importantly the quality of business partners we have established in markets including France, Italy, Japan and Germany.”

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