The RAC has gone into partnership with industry regulator Motor Codes to offer its two million monthly online visitors a 'garage finder' tool that identifies the nearest reputable garage to a user’s postcode or town.
The new search function is set to increase the half a million annual searches on the Motor Codes' website, boosting approved garages' customer numbers.
“RAC inspectors already carry out periodic garage checks to make sure standards are being maintained, so directing members of the public to these garages makes perfect sense,” said Adrian McCarthy, head of RAC technical services.
“The Motor Codes service is unique, in that it offers a nationwide network of garages that are backed-up by regular RAC audits and the code’s dispute resolution service.”
Complementing the g'arage finder' tool is the code survey that gathers customer feedback to enable businesses to make improvements.
Supported by a new customer incentive campaign, the survey has seen monthly responses increase by over 350%.
“Garages offering a safe haven where motorists can experience a high standard of customer service and skilled workmanship are already fulfilling the core function of a Motor Codes business,” said Chris Mason, Motor Codes' director.
“Subscribing to the code enables these garages to stand up and be counted as one of the good guys and recognition on a platform such as the RAC website will reinforce this status to new and existing customers.”
Motor Codes subscription costs just £75 a year with a bi-annual garage check by RAC for £175.
At www.motorcodes.co.uk garages can find out more and subscribe, and can call 0800 692 0825 with any questions.
Motorists can access the garage finder at: www.rac.co.uk/products-services/garage-finder/