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Eastern Western Motor Group to open new Nissan showroom in Dunfermline

Neil Johnson Western Nissan Stirling 2015

Scottish privately-owned car dealer group Eastern Western Motor Group is expanding its Nissan franchise network by opening up a new showroom in Dunfermline.

It has acquired a dealership site at Crossgates Road, in Halbeath, and is currently turning it into a Nissan showroom.

Eastern Western is set to open in late September or early October and will create up to 20 jobs.

 “Significant investment” was made to convert the former furniture warehouse at Springkerse Trade Park into a Nissan showroom, but there is a long-term plan to open a purpose-built dealership nearby.

It will be the family-run group’s second new Nissan dealership to open this year after Western Nissan in Stirling was opened in April.  

Neil Johnson (pictured), dealer principal of both Nissan franchises in Stirling and Dunfermline, said: “It’s a great time to be with Nissan. It’s the fastest-growing brand in the UK and the product range is one of the best in today’s market.

“The only way is up so it was an easy decision by Eastern Western Motor Group to invest heavily in the franchise. We look forward to opening in Dunfermline and introducing the brand to even more customers in the area.”

The new Dunfermline dealership will have Nissan’s 21st-century showroom concept, with technology and comforts features designed to enhance customer experience.

The concept, which was developed in the UK for roll-out globally, replaces the traditional sales-focused showroom.

Visitors to the new-look dealership will also find an open-plan layout without traditional sales and service desks, a ‘halo’ display hanging above models and displaying key product information, an iPad station for customers to get online.

Gallery below: pictures of Nissan dealerships in Barnstaple, London and Cambridge with its new retail concept.

Nissan retail concept (2015) pictures

Click a thumbnail to view all the images in the gallery.

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