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Glyn Hopkin Group renews BCA remarketing deal

BCA's Glyn Hopkin sale in Enfield, London

Glyn Hopkin Group has signed an exclusive three-year remarketing deal renewal which will see its relationship with BCA continue until the end of 2019.

The South East-based dealer group will channel all non-retail part-exchanges and overage stock into a weekly event at BCA London Enfield which will take place every Saturday, with around 250 cars on offer at each sale.  

Among the range of vehicles available will be products from Glyn Hopkin’s franchise network, including: Abarth, Alfa Romeo, Dacia, Fiat, Honda, Infiniti, Jeep, Mitsubishi, NISMO, Nissan, Renault and Suzuki.

All eligible vehicles will be sold under the BCA Assured scheme and complete with V5, and in many cases a service history and warranted mileage.  

Vehicles will be available to BCA Live Online buyers as well as bidders in the auction hall.  

Glyn Hopkin is also utilising the Smart Sell element of the BCA Dealer Pro system to consign non-retail part-exchange cars to BCA for immediate remarketing.

BCA is supporting the sales programme with a strategic marketing campaign that includes branded e-marketing and online awareness through BCA’s website and Auction View bulletins.  

BCA also generates brand support for Glyn Hopkin with posters and point of sale material.

Glyn Hopkin represents 11 brands across a total of 46 franchised sites, according to AMi.

The group achieved a turnover of £419.4 million in 2015, alongside a gross profit of £53 million.

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