AM has launched a new conference AM DigiTech event which will live up to its name exploring the latest digital trends and technological innovations to impact automotive retailing.
Taking place at the Ricoh Arena in Coventry on Thursday, April 27 2017, AM DigiTech combines the highly successful and familiar AM Digital Marketing and AM Digital Dealer conferences into one event.
With speakers drawn from the industry and further afield, the event promises to be as fast-paced as the changing face of technology itself.
Delegates will also have the opportunity to attend two masterclass sessions from some of the sector’s leading suppliers who will share data, insights and their overall perspectives gleaned from assessing consumer behaviour and automotive retail practices.
Topics include online finance, retail innovation and technological advances.
AM editor Tim Rose said: “The consumer has been connected for a long time and we are still forging an understanding of how online integrates with the dealership, all whilst the digital landscape evolves at its seemingly relentless speed.
"Now the connected car is fast becoming a reality and quite how it will manifest itself in our working lives has yet to be played out; but we know it’s coming so knowledge and preparation is crucial.
"How the connected business, be it franchised dealer or manufacturer, fits in is another question and is something the industry is already considering.
“Automotive retail has changed and is still changing.
"Keeping up-to-date with latest developments, influences, trends and predictions will help dealers develop the strategies they need to strengthen relationships with customers and attract new ones in both sales and aftersales.
"We are in challenging, but exciting times and the more information dealers can gain, the stronger their stake in the ground.
“We are very much looking forward to hosting this new conference and we are confident the insights will provide genuine direction for retailers.”
Promising a strong line-up of speakers who will tackle the many technological and digital challenges facing today’s dealers as well as considering what’s on the horizon, AM DigiTech is vital for dealers looking for ways to stay ahead.
Tickets are available to dealers and manufacturers and bookings are already being taken, please contact Paige Phillips at firstname.lastname@example.org or on 01733 395133 or please visit www.amdigitech.co.uk.