Dacia once again handed Bagot Road Garage its Gold award for Dealer of the Year as the brand hosted retailers from across the UK at an awards ceremony at the National Museum of Scotland.
It was a long trip north for the Jersey-based Dacia retailer which received the budget car brand's top awards for the second consecutive year as S.M.C, in Weybridge, and RMB Automotive Ltd of Northallerton claimed the Silver and Bronze awards, respectively.
Sales and aftersales performance and customer service quality were among the criteria which winning dealerships from Dacia’s 160 UK retailers had to excel in to be in the running for an award.
The brand said that this year winning dealerships “surpassed the high standards set by Dacia and demonstrated best practice at every level”.
Vincent Tourette, managing director Renault UK, said: “The dedication and the performance of our dealer network plays a major role in the continued success of Dacia.
“To have partners who fully embrace the values of the brand is essential to our growth and we congratulate our winning dealerships on going the extra mile in their commitment to Dacia and its customers. They can be very proud of what they have achieved.”
Representatives of Bagot Road Garage will now travel to Paris for a special awards ceremony in May, where they will be personally congratulated by Carlos Ghosn, chairman and chief executive of Groupe Renault.
Bagot Road Garage group director, Craig Seager, said: “We are absolutely delighted that Dacia has once again recognised us as its ‘Dealer of the Year’, especially as customer satisfaction is a key indicator in its decision.
“It is five years since we first represented Dacia and the franchise has been an excellent addition to our business, allowing us to provide customers with an award-winning, well-equipped range of versatile vehicles that offers unbeatable value, but which has also won acclaim for its quality and dependability.
“We look forward to building on this fantastic result and introducing even more drivers to the many merits of the ‘shockingly affordable’ brand.”