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Keyloop announces Dealer Tech Competition university winners

Keyloop has announced the individual university winners of the Keyloop Dealer Tech University Automotive Technology Competition.

The competition was created to support future talent, encouraging students to build innovative ideas to help advance automotive retail, while also providing first-hand experience of modern industry challenges.

More than 180 students from Bath, Exeter, Buckingham, Warwick, Surrey and Southampton registered to take part in the inaugural year of the competition, and today one team from each university has been selected to win £3,000 and progress to the national final on May 12. The national winning team will receive a further £10,000 to celebrate their achievement.

Michelle Wells, from Keyloop, said “At Keyloop, we are firmly focused on the future, and that includes the next generation of minds working in automotive technology. We are passionate about fostering upcoming diverse talent and attracting more students to the automotive industry.

“The University Dealer Tech competition reflects Keyloop’s future-motive approach to business, and our dedication to supporting innovation. By providing hands-on experience and giving students the tools to harness their knowledge and creativity, we hope to raise awareness of the vast career opportunities that exist both within the industry and at Keyloop.”

The student teams were tasked with developing a technology product idea to help car dealers transition their business amidst today’s tech trends, the impact of Covid-19, and modern consumer demands.

It began in October 2020 and, since then, 18 successful proposals progressed to the ‘Idea development phase’, during which students built out their proposals into product ideas, with the help of a mentor from Keyloop.

The successful ideas have incorporated technology to develop and improve areas such as dealer to customer engagement, the purchase journey for sales and servicing, data tools for dealership staff, and car ownership and connectivity. 

Keyloop university winners:

The University of Bath

Winning team: Tandem

Team members: Lilla Polus, Shraddha Shetty, Alex Bilyi, Alaz Erdinc, André Mugliett

The idea: An app that allows the customer to better connect to the dealership using functions such as browsing available cars and parts, online payment, live chat, video chat, online booking services, as well as the emergency notification service.


The University of Exeter

Winning team: Brian Evans

Team member: Brian Evans

The idea: A system which simplifies a repair/service by allowing live tracking and notification of completion. The web-based idea improves engagement between the workshop teams and the customer.


The University of Buckingham

Winning team: Bucklers

Team members: Thomas Humphreys, Yoon Cho, Jesper Hansson Liedholm

The idea: A driving analysis tool that builds a consumer profile based on how he/she uses the car. This can then identify any issues or risks with the car, predict when they may buy the next car and recommend a model.


The University of Warwick

Winning team: Duopoly

Team members: Nkosinathi Khumalo, Yunus Ansari

The idea: An app to efficiently track and manage the delivery of a vehicle from the seller to the car buyer. 


The University of Surrey

Winning team: OmniPerson

Team member: Murat Yilmaz

The idea: OmniPerson provides a platform for salespeople at a dealership to chat, make video and audio calls with customers in real-time or connect to an expert for technical advice.


The University of Southampton

Winning team: Automotiv

Team members: Si Wu, Ikenna Orabueze, Vaishnav Shinde

The idea: An application which allows a customer to complete a questionnaire and returns 5 recommended cars and stock levels, which helps the customer to make a better decision on a potential car with the options to chat online or book an appointment.


Outstanding Individual:

Rachelle Wabissa, University of Bath


Runner Up (overall):

Clueless Pandas, University of Warwick

Bailey Walters, Nathan Downes, Mate Molnar, Aaron Parmar, David Sangojinmi


Third place (overall):

Frictionless Finance Force, University of Warwick

Adam Jones

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