Jamie Crow-Mains, a valeter at Norfolk-based Crayford and Abbs, died unexpectedly of natural causes on New Year’s Day.
He had worked for the company for five years and was known for taking pride in his job, Nissan said.
The 16-mile walk was organised to raise money for his family – his partner Emma Lambert and his children and stepchildren. A total of £8,150 was collected in sponsorship and donations.
The route took family, friends, and colleagues from Crayford and Abbs’ garage in the village of Mundesley to its Nissan dealership in Bodham.
Kevin Abbs, Crayford and Abbs managing director, said: ‘‘The news of Jamie’s untimely death came as a huge shock to us all, as you can imagine, and we wanted to do something in his memory.
‘‘Our coastal walk seemed like an appropriate way to pay tribute to a respected and much-loved colleague, as well as provide support for his family.
‘‘We set off from our Mundesley branch shortly after 9am and arrived at Bodham about five hours later as a group of over 30. Thanks to the coach company Sanders of North Norfolk, who provided transport free of charge.
‘‘The day was filled with motivation and great memories, and we were delighted to have raised more than £8,000.’’
Snows Motor Group recently launched a ‘Mission 60’ fundraising drive to raise £60,000 for good causes in its 60th anniversary year.
A Vertu Motors employee also joined the Premier League of fundraisers by securing five-figure charity donations from England footballers as the PLC celebrated raising almost £42,000 for good causes through a car raffle.