DealTrak has partnered with used car finance provider Oodle Finance as part of a deal which will see the Leeds-based business’ clients access a wider range of products and services.
Oxford-based Oodle recently realised a £60 million investment from a funding round which will see it grow its business with car dealers across the UK.
It’s latest partnership sees it become an integral part of DealTrak’s F&I platform.
Martin Hill, managing director of DealTrak, said: “We’re delighted to kick off the New Year by bringing on another lender partner to the DealTrak platform.
“What makes DealTrak unique is not just the breadth of integrations that the Platform offers, but the diversity of the companies themselves.
“We have everything from high street Lenders to the more disruptive start-ups such as Oodle, giving dealers and Brokers a range of options available to their customers."
Phil Williams, managing director of Oodle Finance, added: “Partnering with DealTrak gives us the ability to offer motor dealers, brokers and their customers the most affordable lending solutions and reward them for long term loyalty and performance.”