AM Online

Subaru UK expands dealer network and strengthens brand relaunch with four new franchises

Subaru XV

In keeping with the ‘better where it matters’ UK brand direction which puts safety capability and reliability at its core, Subaru has appointed four new franchisees across its dealer network.

New Subaru dealer appointments confirmed in Q1 and opening dates are:

  • March 5, 2018 - Budgen Motors Subaru, Shrewsbury
  • March 19, 2018 - William Sawyer Cars, Andover
  • March 26, 2018 – C S G Pollitts, Exeter
  • April 16, 2018 - Leisure World Subaru, Brompton On Swale

The manufacturer has reported that the launch of the all-new XV alongside growing brand popularity has proved to be an “added attraction to potential franchises”.

Subaru UK’s managing director Chris Graham said: “We’re proud to welcome all of our new franchisees to the Subaru UK network.

"This year is set to be an exciting period for Subaru and we’re looking forward to bringing all of our dealer partners along for the ride”.

Subaru UK’s group dealer development manager Claire Ketchion said: “We recognise that to help Subaru thrive in the UK, we need to strengthen our network with franchises that understand what the brand is about.

“Subaru is set to go from strength to strength this year and we want our customers to know we really are ‘better where it matters’."

Click here for manufacturer best practice and procurement insight

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Login to comment


No comments have been made yet.