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BCA sets one million vehicle annual sales record with BMW/Mini 'mega sale'

BMW Group 'mega sale' at BCA Perry Barr

BCA has sold a million vehicles in the UK in one year for the first time in its history following a 1,000 vehicle BMW/Mini 'mega sale' at its Perry Barr remarketing centre.

The one-millionth vehicle auctioned by BCA was a 16-plate Mini John Cooper Works sold by BMW Group, that realised £19,100 in a 1,028-vehicle sale, which generated a 100% conversion rate and over £11 million in sale proceeds. 

Stewart Hodges, BMW Group remarketing operations manager, said: “We are delighted that the one millionth vehicle sold by BCA over the past year is a BMW Group vehicle. 

“We have a longstanding and very successful remarketing partnership with BCA and this exceptional result underlines the support for the BMW/Mini brand from BCA’s buyers.  E

“Every aspect of the sale was well planned and executed, and the team at BCA Perry Barr pulled out all the stops to ensure our vehicles were prepared and presented to the very highest standards.”

Of the one million vehicles sold by BCA over the past year, over 900,000 cars were cars.

A significant 28% are bought by professional online buyers, bidding remotely in real-time from a computer or smart device.

BCA Chief Commercial Officer, Craig Purvey, said: “Not only have we delivered a record-breaking volume performance over the past financial year, but we continue to make significant progress enhancing the customer experience at BCA.

“We have won or retained significant levels of business across the dealer, contract hire and leasing segments and maintained our position as the most comprehensive source of used stock for professional buyers.”

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