Carwow is launching its own industry awards, to recognise the best cars currently on sale.
The awards, which will be announced next month, will be voted for by car buying service’s team of in-house reviewers and writers, led by editorial director Mat Watson, plus data based on what visitors to carwow’s online content are watching and reading.
Award categories range from Best Innovation, Best Technology and Best Comfort to Best Gadgets.
A total of 16 awards will be handed out, recognising every type of vehicle type, culminating in Car of the Year.
The shortlist is expected to be announced early next month, with the winners following on October 19.
Watson (pictured) said: “The expertise of carwow’s editorial team means there are few people better placed to crown the best drives of 2018.
“Over the course of the year, we have been behind the wheel of everything from the smallest city car, to the latest electric models, family SUVs, luxury four wheel drives and many that fit the bill of ‘game changer’.
“Using carwow’s data to see what the public’s most sought-after cars are, too, will help us refine our decisions and ensure every winner is a worthy one.
“With more than 500 different models (across 38 brands) configured, plus the number one car review channel on YouTube, we get a true bird's-eye view of customer demand.”