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Direct Valeting acquires Quality Assured Valeting

Jason Carpenter, Direct Valeting MD

Direct Valeting Ltd has expanded its business to serve more 550 franchised dealerships in the UK, following its acquisition of Quality Assured Valeting Ltd.

The company is part of the ARWE Group, which provides professional services to automotive, rental and car sharing companies across Europe.

It previously worked with 350 dealers in the UK, specializing in new and used vehicle preparation, service vehicle requirements, display and showroom cleaning and vehicle imagery.

The new company will continue to service existing customers from both firms, but says it will enhance its customer care with smaller, condensed areas and regions providing “greater flexibility and excellent customer service levels.”

Jason Carpenter (pictured), managing director of Direct Valeting Ltd, said: “We are all looking forward to welcoming the existing management and employees from Quality Assured Valeting, meeting our new customers and ensuring that the service levels are second to none.

“We are confident that with a pro-active approach, the new company will continue to be one of the leading providers of vehicle preparation services to the United Kingdom retail motor industry."

Ulrich Feisst, the CEO of ARWE Group, added: “With the integration of Quality Assured Valeting Ltd into Direct Valeting Limited, we have now significantly expanded our service network in the United Kingdom. This gives our customers sustainable competitive advantages through more flexible service offerings, nationwide direct local presence and a high standard of quality."

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