AM Online

VW emissions scandal is not hurting volumes, says CAP

Volkswagen logo

CAP has reported that volumes of Volkswagen product remain steady in the wholesale market.

The news follows as Society of Motor Manufacturers and Traders (SMMT) data showed retail sales for Volkswagen vehicles rose in September in the UK.

Controversy surrounding Volkswagen’s emissions scandal on September 21, but the German badge sold 39,263 new vehicles last month compared to 37,852 in September 2014.

Philip Nothard, CAP Black Book editor, said: “Our wholesale data shows a pattern consistent with last year.

“Volkswagen Group has accounted for 19% of our data since the crisis commenced, with no drop off in recent weeks. VW also accounts for around 26% of our diesel totals, again with no significant change. We will continue to track both volumes and values on a daily basis, as the situation evolves, changes are updated in real-time in Black Book Live.”

Nothard said VW values are performing in line with the market.

He said: “As expected, the market is dropping with seasonal trends. It is easy for the misinformed to look at VW in isolation, and suggest value drops are down to ‘scandal’, but when put into context, this does not appear to be the case.”

CAP also analysed the number of Volkswagen vehicles advertised across a number of platforms.

The analysis, undertaken in October, clearly showed that the share volume of Volkswagen product relative to all manufacturers for the same period year on year showed a small change from 10.06% in 2014 to 10.3% in 2015.

There also appears to be no rush from consumers to sell their Volkswagen.

Analysis of CAP’s consumer valuation website activity shows that since September 21, there has been no increase in the number of consumers valuing vehicles to either buy or sell, in comparison to other brands.

CAP recently reported the current issues faced by Volkswagen Group have had no discernable impact on used values.

Derren Martin, senior editor, Black Book at CAP, said: “ It really is too early to be making any substantive calls on the market. It is only a week into the crisis and our team of experts has seen no discernible change to values.

“Our team of seven Black Book editors are monitoring values in real-time. We have spotted some weakness on Golf diesel 1.6 TDI 105 ps, but this can be attributed to higher volumes in the market over the last few months, and we have reflected this in our values.

“Any naysayers in the market seem to be jumping the gun. It’s important to remember overall values across the industry are likely to decrease in the last months of the year due to seasonal supply and demands trends.

“We are not discounting there may be some short term impact on prices across the marques in the Volkswagen Group over the coming weeks, due to the amount of negative media coverage.”

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please login.

Comment as guest


Login  /  Register

Comments

No comments have been made yet.