Chrysalis Loyalty

GForces and Autofutura merger creates new global car sales software business

GForces and Autofutura have vowed to connect car manufacturers, automotive finance providers, car dealers and consumers to optimise the entire customer journey with a merger announced today.

Supplier news 20 Apr

Autofutura acquires Chrysalis Loyalty to combine loyalty and retention knowhow

Autofutura has acquired Chysalis Loyalty to combine the lead management and customer retention knowhow for car retailers, manufacturers and fleet operators.

Supplier news 5 Feb

Profit Box and Chrysalis among latest exhibitors joining AM Live

Dealer training firm Profit Box and customer renewal solutions provider Chrysalis Loyalty are among the latest automotive industry firms to join the exhibitors list at Automotive Management Live Virtual.

Automotive Management Live 12 Jan

Car dealers can win the battle for buyer loyalty

Dealers need a consistent contact strategy for every customer from the point of sale to the point of resale to boost retention rates, that’s the message from Lyn Howdon, global head of academy and learning at Chrysalis Loyalty.

2 Oct

Dealers can increase customer retention despite falling market, study claims

A study of dealer sales has shown that an effective customer contact strategy could increase customer retention rates, despite a falling market.

14 May

Car dealers advised to improve finance retention rates through 'dedicated customer contact strategy'

Car dealers can improve business retention rates through the use of a dedicated customer contact strategy – even in a declining market.

30 Apr

Focus on higher PCP renewal rates, not winning a price battle, dealers urged

Car dealers’ ‘addiction’ to the lowest possible monthly PCP payments is unsustainable for motor retailers and their brands in the long term.

7 Mar

Former CAP and KeeResources senior manager Mark Fretwell appointed director at Chrysalis Loyalty

Mark Fretwell, a former senior executive at CAP and KeeResources, has been appointed as product and marketing director at finance retention specialist Chrysalis Loyalty.

15 Jan

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