Consumer Attitude Survey
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Market Insight 25 JulMotorists buying intention indicates four-fold growth in EVs, says NFDA
The National Franchised Dealers Association (NFDA) has said that motorists will trigger a four-fold growth in electric vehicle (EV) sales if they follow through on their current buying intentions.
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Aftersales 7 AprFranchised dealers told to shout more about their strengths
NFDA chairman Mark Squires wants franchised dealers to shout about what they’re good at to help battle negative consumer perceptions over service pricing.
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Market Insight 6 MarAuto Trader Market Report presents 'positive outlook' for dealers
Auto Trader has said that the findings of its latest Market Report are “good news for dealers” as 81% of car owners expressed a desire to own a car throughout the course of their lifetime.
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Market Insight 11 Oct
Dealers need to push message of convenience and of 'being there in a customer's crisis'- NFDA research
Franchised dealers need to improve consumer perception that they are less convenient than independents and are unable to take on emergency work.
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Aftersales 22 JunResearch: Franchised workshops need higher profile to counter consumer ignorance of their services
Dealer networks and carmakers must make consumers aware of the expertise and varied services available at workshops, an NFDA consumer attitude survey shows.
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