customer relationship management
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Digital Marketing 19 SepOver 40% of 'lost' prospects still want to buy, says Marketing Delivery
Research conducted by Marketing Delivery suggests that 64% of customers marked as ‘lost’ by dealership sales teams might still be awaiting contact.
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Supplier News 26 JulAccident Exchange celebrates 15 years in business
Accident Exchange celebrating 15 years in business with claims that it has helped dealerships generate £2 billion of previously untapped revenue from around 350,000 satisfied motorists.
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Opinion 7 JulGuest opinion: Connecting with customers
Dealers will be able to use connected car technology to improve the ways they engage with their customers, writes Penny Searles, CEO, Smartdriverclub
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Car Dealer News 23 DecMore than 1,200 customers and friends join Mitchell Group for Christmas carols
Chester-based car dealer Mitchell Group held its annual Christmas carols event, filling Chester Cathedral with over 1,200 Lexus, Mazda and Skoda customers.
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Digital Marketing 20 Oct
Car dealers and manufacturers warned over new data protection regulations
Dealers and manufacturers could face a shake up in the way they collect customer data online due to new General Data Protection Regulation (GDPR).
