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Dealers adopt new totem from Vauxhall

Vauxhall dealers will begin changing their totems and signs to the new Griffin design next year.

A couple of dealerships have already made the changes, including Advantage Vauxhall in Grantham and Arnold Clark’s new-build brand centre in Manchester (pictured). Arnold Clark Manchester brand centre

However Andy West, GMUK’s retail network development director, said retailers were not under pressure to change signage immediately, but would do so to coincide with the arrival of the next Astra.

“We don’t see this being a year of huge investment. It’s about maximising the investment that they have made,” he added.


 

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