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AM Awards 2011: Entry deadline reminder

Dealers only have five weeks to get their entries in for the AM Awards 2011 before the deadline of November 5.

2011 marks the 20th anniversary of the AM Awards. With each passing year AM has worked hard to ensure its judging process is as rigorous as it is fair and the awards go to those who are the most deserving.

The event is being held at the International Convention Centre in Birmingham on February 16.

And 2011 will be no exception. We are again delighted to have MSX International as our auditors and together we have refined the judging process and categories to be as confident as we can the awards view the industry as a whole and highlight the real achievers.

There are three new categories. The first is Best Digital Initiative, aimed at acknowledging that the best use of technology goes way beyond having an effective website, but can entail a range of high tech wizardry that should support a holistic business strategy and work alongside more traditional sales and marketing techniques.

The second new award, Sales Team of the Year, recognises the value of teamwork and will recognise the make-up of the team plus the positive impact individuals working effectively together towards an acknowledged goal has had on the business.

Franchise of the Year, the third new category, will acknowledge the importance of relationships between dealers and manufacturers, looking beyond the model range at a successful partnership, working towards mutual benefit in particularly trying economic times to deliver customer satisfaction and profitability.

An AM Award brings with it the respect of the industry and publicly acknowledges the importance of the people in your business. The journey to winning an AM Award begins here.

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