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Off-the-wall design for JCT600 showroom update

JCT600 opened its revamped Bradford Mini dealership which features a Mini suspended 30ft up the wall on the outside of the extended showroom.

More than 100 customers attended the opening event at the Sticker Lane dealership following its extensive £700,000 refurbishment and expansion.

The new showroom is now double its size and boasts new black decor with orange and lime green accent walls and furniture.

Richard Hargraves, JCT600 brand director for Mini, said: “The expansion of the dealership is a result of demand with the larger showroom enabling us to display twice the number of cars.

“The official opening marks the culmination of an ambitious six month project.

"One of our recent challenges has been finding a way of securing a Mini to the outside of the dealership so it seemed particularly fitting to celebrate our success with some stunt driving from Russ Swift.”

The dealership now also features a new dedicated customer handover bay as well as upgrades to the storage and valeting building, and improvements to the used car layout and customer parking to the whole site.
 



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