Marshall Motor Group has acquired the Hammonds Land Rover business in Halesworth, between Ipswich and Norwich. It is Marshall's second acquisition this week, having bought a Volvo business in Bishops Stortford from Regent Automotive Group.
The addition of the Hammond business will take the number of Marshall Land Rover dealerships to six and is part of a wider strategic development to represent Land Rover in Suffolk.
Daksh Gupta, Marshall chief executive, said: “Halesworth Land Rover is a great business which will turn over £30 million this year and has a first class team whom we look forward to welcoming to Marshall.”
Hammonds Group has represented Land Rover in Halesworth for 23 years, part of a portfolio of businesses, including five other brands, which has been trading for more than 50 years.
Marshall has represented Land Rover for 40 years and its territory now covers most of the East of England from the M1 to the coast, with dealerships in Lincoln, Melton Mowbray, Peterborough, Bedford, Cambridge and now Halesworth.
“This acquisition continues our established strategy of building scalable businesses with core brand partners based on a strong relationship and a depth of representation.
"We are delighted to be adding to our Land Rover portfolio just as the current fantastic product range is about to be further enhanced with the introduction of the new Discovery Sport next year.”
Under the terms of the deal, all 42 colleagues at the Halesworth Land Rover business will transfer to Marshall.