HR Owen has become an agent for the distinctive BAC Mono single-seater sports car.
The unique British-built creation lines up alongside vehicles from the likes of Aston Martin, Bentley, Bugatti, Maserati, Rolls-Royce, Ferrari and Lamborghini at HR Owen Ecurie, the group’s new specialist non-franchised site in Cheltenham.
BAC expanded its global reach in 2015, with new showrooms opened in Hong Kong and Japan, and HR Owen will further broaden horizons.
Stephan Plant, general manager of HR Owen Ecurie said: “HR Owen is the leading dealer group in the UK, and to stay ahead of the rest, we need to be innovative and give clients a new experience.
“With over 80 years of experience, and the finest portfolio of supercar and luxury car brands, we are uniquely placed to reach the perfect audience for BAC.
“To have such a vehicle based alongside our new Ecurie showroom in Cheltenham reinforces our position as the dealer group that offers the most exciting range of vehicles, that we are open to new thinking and are fully prepared to get behind brands we believe in.”
Liverpool-based BAC sells the Mono worldwide, but the addition of HR Owen to its UK operation is a leap forward in terms of ensuring Mono reaches the right audience and generates countrywide visibility.
Mono customers will continue to enjoy bespoke fitment of the car, with seat and steering wheel fitting sessions available at the factory for all purchasers, but HR Owen staff will be able to discuss and demonstrate the extensive list of available options in the showroom using their specially built demonstration car.
BAC co-founder and director of product development, Neill ,Briggs said: “It has been a great 12 months for BAC, with new technological developments for the Mono, the success of our Mono Marine edition, our sales success at the 2016 Goodwood Festival of Speed and the opening of a number of overseas showrooms, too.
“To partner with HR Owen will really strengthen our UK sales, and to be counted amongst brands such as Bugatti, Ferrari and Rolls-Royce is an honour.”