Dealer group Sytner is relocating its Rolls-Royce Motor Cars Manchester dealership from Knutsford to a new facility in Wilmslow, Cheshire.
Coinciding with the arrival of Rolls-Royce Motor Cars’ all-new Phantom, the new location is due to open in the first quarter of 2018.
The two-storey facility will feature a private bar, dining terrace and fully landscaped grounds.
Construction of the showroom will be completed in December 2017.
James Crichton, Rolls-Royce Motor Cars’ regional director, said: “We manage our showroom locations with tremendous care and precision.
“We are thrilled that our North West presence in the brand’s robust domestic market will relocate to this highly desirable region.
“This will help us continue to meet customers’ expectations of unmatched service befitting of our super-luxury motor cars.”
Jon Crossley, managing director of Rolls-Royce Motor Cars Manchester, said: “This elegant location will be a true flagship for the Sytner Group as well as a hub for the business, allowing us to continue delivering the unparalleled service that Rolls-Royce is famous for.”
Gallery: The eighth-generation Phantom
Jeremy has been a journalist for 30 years, 20 of which have been in business-to-business automotive. He was a writer and news editor on AM-sister brand Fleet News for three years before setting up the AM website. For the last five years he has been Bauer B2B’s head of digital helping to manage the digital assets of AM, together with Fleet News, Commercial Fleet, Rail and Smart Transport.
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