Ford and leasing company ALD Automotive have launched a new fleet management company targeted at passenger and commercial vehicle customers.
The partnership builds on a long-standing relationship between the two companies; ALD has provided Ford Lease Services as a white label product for more than 15 years.
The partnership will put Ford closer to its corporate and business customers by utilising ALD’s fleet management expertise, while ALD will benefit from direct links to Ford’s connected data which will help the new organisation achieve its stated ambition of “best-in-class” vehicle uptime, particularly crucial for fleets running light commercial vehicles.
Ford Fleet Management services include vehicle supply, funding and in-life vehicle management, as well as “products and services designed to keep their business moving” like telematics and data services.
In addition to the Ford range, any passenger or light commercial vehicle from other brands can be supplied.
John Wright, Ford Fleet Management managing director, said: “We know companies rely on vehicles and drivers being out on the road – performing tasks, moving goods and carrying people, so our fleet management propositions are designed to ensure fleet vehicles are working for their business at all times.
“This is why our uptime centric approach is at the heart of all of our products.”