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Free webinar TODAY: Is your car dealership GDPR ready?

AM is hosting a free webinar this morning which will help car dealers deliver a positive answer to the question ‘Are you GDPR ready?’ in association with eDynamix.

Guest opinion: Legitimate Interest to become default defence for car dealers in GDPR compliance quest

Automotive retail businesses will see a “domino effect” of reliance on ‘Legitimate Interest’ to comply with the stringent GDPR, according to MotorVise managing director Fraser Brown.

Guest opinion: Why customer communication is the key to GDPR compliance

Personal data is at the core of most businesses and forms the basis of a wide range of activities, from sales and marketing to customer relationship management; but the ways we are able collect, store and use it are set to undergo a radical overhaul.