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Dacia is top car manufacturer for brand advocacy

Dacia Duster

Dacia is the UK's top car manufacturer when it comes to brand advocacy, according to the results of a recent poll conducted by YouGov.

The budget brand was rated number one out of 35 car brands in the survey, which asked current and former customers "would you recommend the brand to a friend or colleague?" and “would you tell a friend or colleague to avoid the brand?”.

Dacia topped the table among car manufacturers as well as coming in 9th out of the top 10 brands in all sectors overall. In total, the survey sampled results from 1,350 companies.

Louise O’Sullivan, head of Dacia UK, said: “We’re all about community at Dacia and so it’s great to see that so many of our customers would recommend our cars to their friends and colleagues.

“By listening to customers and keeping the range simple, our quality, no-nonsense cars are proving to be fantastic value for money for UK car buyers.

“It’s not just customers who think this, we’re also being recognised by the wider industry, with the All-New Duster in particular picking up a number of recent awards. ”

Dacia has sold more than 140,000 cars since its launch to the UK market in 2013.

Year-t-date, to the end of October, the brand’s new car registrations were 11.7% down at 20,042, however (2017: 22,700).

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Comments

  • gezza20 - 07/12/2018 14:55

    Not helping them sell more cars though....

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