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Dealership's general manager makes award-winning return

Susan Hughes (second right), Vauxhall’s network development manager, presents Chris Catterall (far right) and the Bristol Street Motors Keighley team with the Vauxhall Customer Excellence Award.

Bristol Street Motors has welcomed back Chris Catterall as general manager of its award-winning dealership in Keighley.

Catterall returned to the Crosshills dealership after a short spell with Farnell Land Rover in Bradford – both of which are part of Vertu Motors plc – and was immediately presented with Vauxhall’s Customer Excellence Award for the site.

Susan Hughes, Vauxhall’s network development manager, presented Chris and his award-winning team with the award after the retailer shone in satisfaction scores taken from around 160,000 UK customers.

On receiving the award, Chris said: “I am delighted to return to a dealership with such a talented and passionate team in place.

“It has been an honour to welcome Susan to our dealership to present the prestigious award. Customer service is a number one priority for us at Bristol Street Motors and it’s fantastic to receive recognition from Vauxhall to reaffirm the hard work the team are doing every day.”

Peter Hope, Vauxhall customer experience director, said: “I’d like to thank the team at Bristol Street Motors for pulling out all the stops to make our customers’ purchasing and servicing journey a really positive experience.

“Their consistent high standards and all-round performance is fantastic, and this award is a real testament to all their hard work.”

Catterall joined the motor industry as a trainee sales executive at a Peugeot dealership 18 years ago. The father-of-three was quickly promoted to business manager then sales manager at the dealership.

With experience working with Audi, Mini and Volvo, Chris joined Bristol Street Motors in 2013 as general sales manager at Vauxhall Keighley.

He went on to become branch manager in July 2014, before moving to Farnell Land Rover Bradford at the start of 2016.

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