Verex Group has appointed ex-Volvo manager Tony Grice as a senior key account manager.

Grice, a regional business sales development manager with the Swedish premium car brand since 2018, will be responsible for developing new and existing relationships with the group’s portfolio of vehicle manufacturer partners and franchise dealer groups.

He brings more than 25 years’ experience in retail and business, finance and insurance, online solutions and dealer development with various vehicle manufacturers, dealer groups and more recently Volvo Car UK.

Verex Group said Grice brings experience from the automotive industry to the connected service providers account management team and will be responsible for developing relationships at senior levels with both OEMs and franchised car retail groups.

Mark Aryaeenia, chief executive officer at Verex Group, said: “We are delighted to welcome Tony to the team at Verex.

"As we develop and expand our offering it is essential, we continue to grow our vehicle manufacturer partners and to deliver this we need to attract experienced talent from the automotive industry.

“Tony brings with him a wealth of experience, knowledge and connections from the automotive sector and will help expand our reach and grow our relationships further.”

Grice added: “I am delighted to be joining the team at Verex at such an exciting time for the business. The group continues to grow its portfolio of vehicle manufacturer partners in the UK and offers a truly market leading solution.

“The automotive sector is rapidly changing, and I believe that Verex’s proposition is perfectly positioned for this change.”

In August 2021, Verex Group announced it would be providing insurance and accident management solutions for Genesis Motor UK.