Motors.co.uk has revealed its dealers’ ‘average days to sell a car’ was 48, in June.
This is one week quicker than the 55 day average reported by Autotrader.co.uk recently for its dealers over the same period.
Managing director of Motors.co.uk Andy Coulthurst said: “This comparative benefit that we are delivering for our dealers in terms of shorter stock-turn does not surprise me at all. Smart Search takes car shoppers quickly from ‘want’ to ‘found’ and accelerates in-market car buyers to the forecourts of smart dealers partnering with Motors.co.uk.
“The considerable growth in our network, with three new partners added in the past two months, is guaranteeing that our dealers’ cars are found no matter where the consumer heads online.”
The data also shows the fastest selling body style of MPV came in at 45 days to sell on average, while the slowest selling body style, Coupe, which took 52 days to sell.
Coulthurst added: “As a dealer, I would not have been happy with my cars on average taking 55 days to sell. Ideally, I would like us to be performing at under 45 days for our dealers and with products, strong TV spend and new network partnerships in the pipeline, I am sure that we can achieve this before the end of the year.
“Everybody here at Motors.co.uk has, as their priority, the ambition to continue to help our dealers sell more cars, more quickly for maximum profitability. I am incredibly proud that we are able to evidence the fruits of their hard work this at this mid-year stage.”