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Marshall and Manheim sign new three-year deal

Business handshake

Marshall Motor Group have agreed a new, three-year deal with vehicle remarketing provider, Manheim.

The dealer group will dispose of around 25,000 vehicles per year across six sales through five Manheim auction centres.

The new contract, which takes the partnership until the end of 2022, sees the two organisations enter their second decade of working together.

The latest deal will see the dealer group’s vehicles arrive at Manheim Bristol, Northampton, Wimbledon, Colchester and Mansfield as well as via Dealer Auction.

Jon Head, commercial director at Marshall Motor Group, said: “We have a strong set of core values about how we operate and the organisations we work alongside. We focus on integrity, fairness and doing the right thing; we put our customers first; recognise that people are at the heart of our success; and maintain competitive edge through innovation and creativity. It is important to us that any suppliers and partners also embody those values.

“Over the past decade of working together, Manheim has shown a consistent and fair approach which has put us, its customer, at the forefront of decision-making. They live by similar values to us and there is a strong cultural fit – we are working towards the same goals in a consistent way.

“We have achieved great success together and are confident that this new deal, which provides us with further tailored, innovative and creative solutions, will help us to meet our business objectives in the years to come.”

Marshall Motor Group recently announced it is ready to acquire businesses as Covid-19 is likely to accelerate consolidation in the UK automotive retail market.

Manheim Auction Services has been running an online-only auction programme since June 1 across its 15 sites, with many of its sales attracting more than 300 buyers.

James Leese, chief customer officer at Manheim parent Cox Automotive, said: “It’s great to see our partnership with Marshall Motor Group go from strength-to-strength, and particularly to recognise the success the organisation has had in recent years.

“Growing the number of Marshall sales is a significant achievement, while we also add value for the retail network via other businesses within the Cox Automotive family, including our vehicle delivery operation Movex.”

“The COVID-19 pandemic has meant we are having to work differently with our customers. Our online programme of Simulcast auctions for Marshall has been very successful over the last couple of months, with most vehicles meeting their reserve price and conversion rates exceeding expectations. We have also just welcomed their new site ‘Marshall VW Aylesbury’ to our Manheim Wimbledon site. 

“We are committed to ensuring our outstanding remarketing services remain relevant, efficient and effective despite these challenging times. We look forward to continuing to attract strong buyer interest for Marshall Motor Group at Bristol, Northampton, Wimbledon, Colchester and Mansfield.”

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