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Entry opens for 2022 AM Awards

The 2022 AM Awards will be held in London for the first time on May 12

The online entry system for the 2022 AM Awards has now opened.

Car dealers, OEMs and automotive retail suppliers can now start selecting AM Award categories and completing their entries in January ready for the exciting gala dinner on May 12 when the winners are announced.

New for 2022, the AM Awards event is moving to the UK's capital city after many years at Birmingham's ICC.

Our new location for the May 12 2022 AM Awards dinner is the Park Plaza Westminster Hotel in central London.

The 2022 AM Awards categories now open for entry submissions are:

  • Online Consumer Experience of the Year (Franchised Dealer)
  • Online Consumer Experience of the Year (Independent Dealer)
  • Best In Customer Service
  • Marketing Strategy of the Year
  • Independent Workshop of the Year
  • Franchised Workshop of the Year
  • Independent Dealer of the Year
  • Franchised Dealership of the Year
  • Leasing Operation of the Year
  • EV (electric vehicle) Dealership of the Year
  • Best Dealer Group (up to 10 sites)
  • Best Dealer Group (more than 10 sites)
  • The Community Hero Award
  • Leader In Diversity and Inclusion
  • Used Car Dealer of the Year (Franchised and Independent)
  • Dealer Principal/General Manager of the Year
  • Supplier of the Year
  • Best New Product or Service

All completed entries will be examined and debated by our panel of judges.

The latest AM industry special issue

The complexity of running a modern dealership can be misunderstood easily by people looking in on our industry.

Any general manager has so many plates to spin, and they must foster a talented team that they can rely on to not just do the basics well, but to sprinkle some magic on top that customers can notice.

If the marketplace in 2023 is steadily returning to relative normality, this normality now includes the drive to find customers for an increasing supply of electric vehicles, and the need to source used cars from all channels and market them carefully. And of course there are the desires to delight consumers with an omnichannel experience and to hold on to decent margins after a couple of years of strong profitability.

The expectations of both the customer and the business’s stakeholder must be achieved to the optimum level.

In this special digital publication, industry experts, prominent suppliers and franchised dealers share their insights on the major aspects required in running a modern dealership well.

Read now

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