The move by Motors.co.uk to migrate its website to the Cloud means it is now running 25% faster, the company says.
The move to Microsoft Azure, which manages data and online platforms, has led to the boost in speed compared to when it was hosted locally.
The migration will also enhance the speed and security of Motors.co.uk car dealer solutions, such as its stock registration application AutoEdit, and bespoke dealer websites built by AutoExposure.
David Hearns, Motors.co.uk product director, said: “By moving our services to Azure, we are joining many modern businesses. The migration to the Cloud further secures both our business and customer data in an age where safeguarding against cyber crime cannot be taken for granted.
“We have also already seen an improvement in the website experience for UK car buyers thanks to the increased page load speed, which builds on the work we did last year when we relaunched the website in order to provide a faster, more user-friendly car search platform for in-market car buyers.”