Multi-channel retailing, business disruption and new tools to make dealerships more effective are discussion points at the AM DigiTech Conference.
Experts speakers from the likes of Google, Auto Trader, Chargemaster, Carwow and Barclays Partner Finance will ensure car dealers gain insights that help them keep their businesses ahead of the rapidly changing automotive retail marketplace.
The full day conference for car dealers and manufacturers will explore the impact of new technology from the rise of the EV to increasingly sophisticated IT functions and software programmes required to operate in a digital world.
“Digital, technology and software packages are now a driving force behind the modern dealership. Online car sales are still in small numbers, but this is a trend which will continue to gather pace and dealers need to be aware of what could be on the horizon,” said AM editor Tim Rose.
“AM Digitech 2018 will look at many key areas, and explore ways in which dealers can enhance their digital offering to match changing consumer expectations, while ensuring their digital marketing and customer communications remains compliant with the incoming General Data Protection Regulation (GDPR).”
For more information visit the AM Digitech 2018 Conference website or call 01733 395133.