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BCA launches new Buyer App to make stock acquisition easier

BCA Buyer App

BCA has launched a new app that will help to streamline the used car buying process to ensure its customers never miss a vehicle.

The BCA Buyer app offers mobile access to a range of used vehicles in the UK with the ability to search and track stock in real-time.

The launch follows extensive customer testing and is designed to save buyers time and help them be more productive.

It supports online and in-auction bidding by allowing users to track multiple vehicles in real-time and be notified before bidding starts.

The new app is free to download in Google Play and Apple App Store. It offers a quick search for vehicles by make, model, auction centre, sale date and vendor.

Users can view all the vehicles they want to bid on in one screen with a simple vehicle tracking feature and benefit from real-time running orders and vehicle notifications.

Buyers can also access detailed vehicle information, including BCA Assured reports, vehicle grades and guide pricing.

Dene Jones, chief marketing and data officer said: “We put the buyer at the heart of the development process of the new Buyer app, by spending many hours with a cross-section of our buyers over the last few months.

“It is designed to make the buying process as easy as possible by providing a best in class digital experience with an unrivalled selection of stock.

"Despite it only being available in the stores the last four weeks, we already have thousands of downloads.

“The launch of the new app marks a busy 2019 for BCA that will see a wave of innovation that will make it easier than ever to buy with BCA.”

BCA plans to roll-out regular enhancements to the Buyer app based on buyer feedback to ensure it consistently evolves with the needs of their buyers.

Nathan Bailey, director at Trade Centre UK, said: “The new Buyer app from BCA helps to bring efficiencies to our buying process.

“The new functionality that it brings allows us to focus on other work while we wait for bidding to start, and never miss the vehicles we require with the app ‘pinging’ us to alert when the vehicle is coming up. It will also give my team the required minutes to be ready to bid accordingly by a minute countdown.”

From the dock to defleet and beyond, BCA touches more than 3.5 million vehicles a year, working with OEMs, fleet operators and dealers to provide the backbone of the UK's automotive supply chain.

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