News - Page 64
News
BYD scores highest for brand recognition, challenge remains for other new marques
BYD is the most widely recognised new entrant brand among car buyers outperforming fellow Chinese brands as well as those from the US and Vietnam, according to consumer research by JudgeService.
Market insight
3 Jul
News
Insight over instinct needed to drive forecourt strategy, warns Auto Trader
The used car market has entered the second half of the year with a following wind, sustained by improving consumer confidence and favourable market conditions, according to Auto Trader’s latest Retail Price Index.
Market insight
2 Jul