Motorline Nissan has launched a social media campaign to get 100 women to test drive a Leaf electric vehicle.
The growing role played by video technology will see sales executives and technicians replaced by presenters as part of ‘immeasurable’ changes by 2020, according to CitNOW.
Auto Trader research has highlighted the importance of dealer reviews with research which found 30% motorists bought a car based on dealer reviews or recommendations by family and friends.
Peter Vardy has teamed up with eCommerce specialist Eysys to streamline the marketing of stock online via its Auto Ad Builder “mass ad creation tool”.
JCT600 Vehicle Leasing Solutions is targeting SME fleet sales with a new online application developed in conjunction with business car consultants BCF Wessex.
Wessex Garages has marked out its intentions to pursue internet engagement with the appointment of a new digital sales executive for its Bristol dealership.
Peter Vardy digital marketing executive Jamie Fleming is preparing to swap the showroom for the sports field when he heads to Budapest to represent Scotland at Lacrosse.
Citroen is attempting to spark some early interest in its forthcoming C3 hatchback by taking to social media with an early teaser campaign.
Wessex Garages has appointed a new dedicated online parts executive to manage listings on its own web site as well as those on eBay and Amazon.
The Attercopia Group, a digital marketing specialist with clients in the leisure, legal and mainstream retail sectors, has set its sights on the motor sector.
Volvo and Hyundai dealer Endeavour Automotive has relaunched its website and included an online valuation tool to help consumers considering changing their car.
AA Inspection Services has teamed up with AutosOnShow to deliver an “intuitive and easy” solution to providing inspection reports to its clients.
It’s a fantastic time to be in the automotive industry. Consumer confidence is at an all-time high and global sales are soaring.
HPI have had an advert banned by the Advertising Standards Authority over its claims that it was "the most trusted and reliable car history check".
Auto Trader’s annual financial results have revealed turnover of £281.6 million during the year to May 27 – up 10% year-on-year.
Carwow has appointed legal representatives in a bid to lift a BMW UK ban on its franchised dealers use of the online market place’s services.
Online car search engine Carsnip is appealing for 500 ‘Founder Dealers’ to help test drive its products as the new search and analytics platform was officially launched this week.
AutosOnShow.TV will deliver digital images to Volvo Cars UK customers nationwide after striking up a partnership with the Swedish manufacturer.
CarKeys has announced the expansion of its senior team, with Chris Smith becoming head of Carkeys.co.uk and Sean Harris joining the team as commercial operations manager.
BMW UK is preparing to extend its award-winning Retail Online offering to new MINI sales and a specialist used platform for both BMW and MINI brands.
