Jim Saker
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Opinion 16 JunSaker: Social distancing made collecting a new car surreal
Professor Jim Saker, director of the Centre for Automotive Management at Loughborough University’s Business School, reveals his car-buying lockdown experience
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Opinion 27 MarCar industry's role in 'dystopian future'
Professor Jim Saker is director of the Centre for Automotive Management at Loughborough University's Business School and an AM Awards judge. He has been involved in the automotive industry for more than 20 years.
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Opinion 21 FebJim Saker: Time for industry to face up to some harsh realities
Over the years I have criticised people for talking down the potential of our sector.
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Opinion 29 May
Jim Saker: Motor retail surveys must look beyond London
For a realistic look at the future of motor retail, we need to look beyond the capital.
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Opinion 23 Mar
Jim Saker: Let’s not be self-fulfilling prophets of doom
By understating its performance, there is a real danger that the motor retail industry will sow the seeds of its own demise.
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Opinion 7 Mar
Jim Saker: Stop selling car specs and start telling stories
Car dealers need to give customers a narrative about their purchase, not a list of specifications.
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Opinion 1 Dec
Jim Saker: Why carmakers are no longer masters of their own fate
Predicting the future of automotive retail is almost impossible as it is now in the hands of the politicians, writes Jim Saker.
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Opinion 6 Nov
Why the motor trade needs to stop hiring people who ‘fit in’
To prepare for an uncertain future, dealers need to bring in people who challenge their assumptions.
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Opinion 3 Oct
Are motor retailers insane or merely irrational?
Every day, dealers engage in irrational behaviour that damages the customer's trust in them.
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Opinion 1 Jun
Why perception, not price, will beat the independents
To win back work from independents, dealers should do everything to focus consumers' minds on expertise rather than expense.
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Opinion 30 MarCars in cathedrals or not, belief has a place in business
The controversial use of Peterborough Cathedral for a Sycamore Motors event to promote BMW has brought the issues of work and faith into focus.
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Retailing 7 MarIs the car price haggle dead?
When it comes to knocking a dealer down on price, most car buyers would rather avoid the hassle.
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Opinion 10 Feb
Opinion: We need more than data to better predict the future
In the search for 'big data' across dozens of channels, dealers and carmakers may be missing out on real opinions
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Opinion 5 Jan
Jim Saker: 'Car buyers trust family and friends more than Facebook'
Why car buyers trust family and friends more than Facebook.
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Opinion 1 Dec
Jim Saker: Reports of the hybrid’s death have been greatly exaggerated
Many problems remain to be overcome before EV uptake is mainstream and the hybrid probably has more years left in it than many commentators think.
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Opinion 2 Nov
The perception problem with Volkswagen’s total recall
Volkswagen’s customers will dictate the speed of any ‘dieselgate’ fix, says Prof Jim Saker.
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Opinion 21 Sep
Car dealerships may have a part to play in the war on terrorism
Prof Jim Saker explains why dealers' responsibility for security will increase with the connected car.
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Opinion 25 Jul
Our industry needs a plan to survive in a post-Brexit world
Brexit will shift the power balance in manufacturers’ favour, says Prof Jim Saker.
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Opinion 1 Jul
It’s the future, Jim, but not as we know it
Over the next decade, carmaker power will grow and independents will suffer, predicts Jim Saker.
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Opinion 27 May
Jim Saker: Let’s ditch CSI scores and measure staff satisfaction instead
Measuring staff, not customer, satisfaction may boost service levels, writes Prof Jim Saker.
