Sir John Hegarty – who coined the Audi slogan ‘vorsprung durch technik’ – has agreed a deal with Motoring.co.uk to become creative director for the UK online automotive portal.
Large dealer groups and OEMs are beginning to put data as a more central pillar in their strategies, but the share of data with OEM partners is disjointed.
The current way we buy and then use cars is not fit for purpose.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
Find out what features are in this month's, and future, issues