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upsell

Tjekvik’s self-service check-in
News

72% of aftersales customers open to upsell offers, research shows

Nearly three-quarters (72%) of aftersales customers are open to being upsold additional products and services when checking in their vehicles for service, repair, or MOT

Market insight 17 Sept
Mini has introduced a new three-tier trim line-up
News

Mini becomes latest brand to simplify trim options

Mini has ditched its trademark offering of multiple bespoke trim options to ‘reduce complexity’ in its range line-up by offering a simplified three-tier line-up.

12 Oct
Jed Mole, vice-president of marketing, Acxiom
News

Is Seat’s options cull the right road to simplifying customer experience?

Seat’s recent decision to limit options for dealers to upsell optional extras on its range is an interesting one; mainly as it is seemingly flying in the face of current personalisation trends when it comes to the in-car experience.

31 Aug
BMW is looking to streamline its manufacturing process in light of WLTP emissions legislation
News

WLTP to drive the demise of the optional extras upsell

Car dealers’ opportunities to upsell customers with an array of optional extras could be diminished as WLTP emissions tests deliver a tax penalty for larger wheels, spoilers and tow bars.

28 Aug
News

Land Rover launches Pet Pack add ons

Land Rover is providing extra upsell opportunities for dealers by offering a range of pet-friendly option packs.

24 Aug
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