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Swansway renews remarketing contract with BCA

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Swansway Group has renewed its contract with BCA in an exclusive, two-year remarketing deal that will see it handle more than 7,000 vehicles a year.

The partnership will see two sales a week at BCA - every Wednesday at BCA Preston and every Friday at BCA Nottingham. 

Cars and commercial vehicles will feature in the sales programme and all sales will be available to Live Online bidders.

All eligible vehicles will be offered under the BCA Assured scheme.  Swansway uses the BCA Dealer Pro system across the retail group, meaning every incoming part-exchange vehicle will be appraised and valued using BCA’s cloud-based service. 

BCA is supporting the sales programme with a marketing campaign that includes branded e-marketing and online awareness through BCA’s website, Auction View bulletins and Showroom feature.   

Maria Brewin, major account manager at BCA said: “The Swansway sales programme offers a wide selection of desirable used stock to our buyer customers.

Swansway operates 14 franchises across 20 locations in the North-West and Midlands.
 



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