Manheim will auction 1,000 used cars across five locations as part of a Marshall Motor Group mega-event running from October 12 to 16.
The five-day event will feature exclusive content from the top AM100 car retail group, with virtual sales taking place across Manheim sites in Bristol, Northampton, Wimbledon, Colchester and Mansfield, using the Simulcast online platform.
Manheim said it would normally host a series of physical sales for an event like this across the week, but current Government restrictions due to the ongoing coronavirus outbreak have resulted in the event taking place virtually this year.
Jon Head, commercial director at Marshall Motor Group, said: “We usually hold mega-week events twice a year at Manheim. We planned to hold our first event in April but had to quickly change our plans due to the impact of the pandemic.
“We’re delighted to now put on this event and confident it will be bigger than ever before! We also have even more stock to sell due to a number of acquisitions we made towards the back end of 2019.”
At last year’s mega-week event for Marshall, Manheim reported it sold 853 vehicles, beating its previous record of 815 in 2018, and achieved a combined sales value of £4.6 million.
Due to the COVID-19 pandemic, Manheim have been operating wholly online since May.
James Leese, chief customer officer at Cox Automotive, said: “The health and safety of our team members and our customers is top priority. Whilst we would normally look forward to hosting physical sales for Marshall during this mega-week event, we are all having to work differently.
“We’ve been running online auctions for customers very successfully and activity on our Simulcast platform has been very positive. We are looking forward to delivering another record-breaking mega-week for Marshall!”
Manheim announced its auction sites would re-open for COVID-secure used car viewings from Monday (September 14).
Marshall Motor Group recently agreed a new three-year deal with Manheim and the new contract, which will take the partnership until the end of 2022, will see the two organisations enter their second decade of working together.