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Manufacturer 16 MayVolvo Cars in infotainment and connectivity partnership with Google
Volvo Cars has announced a partnership with Google to develop the next generation of its in-car infotainment and connectivity solution based on Android.
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Opinion 3 MayGuest opinion: Inside Google - why it's eyeing automotive in 2017
When I joined Google in 2011, after more than a decade in the automotive industry, it wasn’t the obvious choice.
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Supplier News 6 AprMercedes-Benz Retail contract helps Broadplace win Google award
Winning the contract to become Mercedes-Benz Retail Group’s digital marketing agency was a key factor in Broadplace winning a Google award.
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Opinion 29 MarGuest opinion: how can dealers boost their search rankings?
If dealers optimise their websites with these key SEO elements, they can make their sites more accessible.
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Car Dealer News 26 AprResearch reveals majority of new car buyers visit three or more showrooms
Research into consumers’ new car buying habits reveals that most will visit three or more dealerships before making a purchase.
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Technology 7 MarGuest opinion: Dealers should prepare for Virtual Reality's 'seismic impact'
Mention virtual reality (VR) to most people today and they will probably assume you're talking about video games. Increasingly though, we will start to see VR have an impact on the automotive industry.
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Market Insight 15 SepConsumers ready to buy a car from Apple or Google - but worried about cyber attacks
Nearly half of consumers would be interested in buying a car from a tech giant such as Apple or Google.
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Car Dealer News 5 Aug
AM conference: Enhancing your used car profitability
The focus of the AM Used Car Conference in October will be on driving increased revenue and profitability.
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Digital Marketing 13 Jul
NADA insight: two Google advertising tactics you should be using
Remarketing lists for search ads (RLSA) is a feature that lets you customise your search ads campaign for people who have previously visited your site.
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Digital Marketing 12 Jun
Do your dealerships have enough online Klout?
Monitoring your businesses’ influence on social media is not straightforward.
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Opinion 20 Apr
Guest opinion: car dealers need to be aware of new Google search changes
Starting from today, Google has announced a small, but important change to the way it displays website URLs in mobile searches.
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Market Insight 9 AprAdvice for car dealers on how to improve service loyalty
Drivers looking for a car service or repair show little loyalty to the repairer they used before, research conducted by WhoCanFixMyCar.com reveals.
