The Porsche Macan sports car is defying depreciation in the current market, according to industry experts CAP Automotive.
With a television advert costing less to reach a household than the cost of the average PPC click, the medium should be on every marketer’s agenda, Mark Busby, new car sales and marketing director at Hendy Group, will tell delegates at AM and Auto Trader’s Digital Marketing Conference which takes place at Birmingham’s NEC on 12th February.
HR Owen has selected HPI's vehicle appraisal software AUTOi to provide increased accuracy and competitive valuations across its network.
The all-new Volkswagen Passat will come top in the company car battle, says independent experts CAP Automotive.
Dealerships are still the preferred option for car buyers, according to research from Black Horse in association with YouGov.
Former Mapfre Abraxas head Amanda Massey has joined GardX Protection as head of sales.
Maserati has selected an e-procurement platform from online procurement specialist Ebbon-Dacs for all its dealers throughout the country in a bid to increase its presence in the UK corporate market, while supporting its dealer network.
Autorola is celebrating its 10th anniversary of working with Peugeot and its dealer network.
Autoparts and workshop equipment distributor Andrew Page has completed a rebrand of its national network, including a number of Unipart Automotive centres.
The Institute of the Motor Industry is changing the title of Automotive Technician Accreditation (ATA), along with Automotive Management Accreditation (AMA), to ‘IMI Accreditation’ as part of the IMI’s brand overhaul.
The Government has got independent dealers and repairers "under the spot light" as a major source of complaints to Citizens Advice and so called consumer detriment.
The use of video to showcase cars continues to increase among manufacturers, dealers and the body repair industry as CitNOW trebles its turnover in 2014.
Valeting service provider Assured Group has appointed Gary Peasnall as its new sales director.
Euro Car Parts is developing a network of 'super hubs' throughout the UK in 2015.
Irish company City Auction Group is opening a specialist automotive remarketing centre at Rockingham Speedway, Northamptonshire this month.
Emails and telephone calls are now redundant as a metric of a website or digital campaign’s success, according to Chip Perry, Auto Trader non-executive board member.
Alphera Financial Services has revealed the details of the new pricing structure for its dealer and broker partners across the UK. The new approach will be rolled-out across its partner network from January 1.
Solera Holdings acquisition of CAP Automotive is to be investigated by the Competition and Markets Authority, at the behest of the two companies.
2,700 independent and franchised garages have already signed up to RAC’s new, real-time online servicing, repair and MOT price comparison site.
Service plan provider EMaC has partnered up with automotive digital software specialists GForces to collaborate on integrating technologies.