Automotive retailers should take a virtual leaf from High Street retailers who successfully merge the online and offline experience.
Classified advertising website Motors.co.uk is getting a massive multi-million pound TV campaign this year that will put the brand in front of UK households.
Expert advice and dealer case studies from AM's Hit for Six conference on the six crucial aspects of franchised motor retailing: used cars, new cars, finance, insurance, digital and aftersales.
Auto Trader has begun a pilot a system of online reviews and ratings of car dealers from this month.
Auto Trader has unveiled a new logo (pictured), part of a modernisation plan under its new boss.
The new boss of Auto Trader has spoken of his determination to address the "anger and annoyance" felt by dealers at the way they have been treated by the UK's largest used car marketing company.
Ex-Caffyns operations director and FFDL founder Guy Ainsley explores how dealers can use 'big data' to boost margins.
Lotus and police across East Anglia are joining together this Christmas to present a united front against drink driving.
Luxury car retailer HR Owen will be launching an ecommerce initiative which will see it selling lifestyle accessories associated with its franchises like Ferrari and Aston Martin.
Make sure your website’s ‘About Us’ page tells the real story of your business to engage your customers.
Stoneacre Motor Group will be launching its latest television commercial in order to boost sales and interest on the lead up to Christmas.
From today dealers are being offered access to a new digital consumer and trade initiative that lets motorists manage every aspect of car ownership in one secure place, with a focus on servicing and repair work.
The market for used car advertising both offline and online is estimated to be worth around 300 million annually.
The UK’s recovering economy is boosting consumer confidence, with 44% of motorists looking to change their car next year, according to consumer research from motoring.co.uk.
The dealer plays a critical role in influencing a car buyer's purchase decision with the test drive, dealer website and a look around the vehicle playing a fundamental part.
A television ad campaign for the MG3 will start on Friday.
Motor Codes, the consumer garage scheme, has partnered with TootCompare to offer people searching for an MoT or servicing, details of Motor Codes' members and their feedback ratings.
Whatcar.com is making its lead generation service available to used car dealers.
A new survey confirms that 80% of customers aged between 50 and 75 are active on social media.
Honda’s latest TV campaign forms part of a wider strategy that will see the car marque place a greater emphasis on social media and associate itself with advanced motoring and auto sports, according to its European head of marketing.
The brand new Motors.co.uk website has launched a fresh feature with leading motoring advice and car review site Parkers.
UK classified advertising website Gumtree.com is expanding its successful motors category by offering dealers the option to load their inventory in bulk as part of its new, tailored professional package.
BBC Worldwide has agreed a new partnership which sees all brochure and test drive requests on TopGear.com powered by Motoring.co.uk.
Midlands-based RBH has won the UK dealer marketing account for Peugeot Motor Group following a six-way pitch where RBH fought off competition from the incumbent, Havas and five other agencies.
Northern Ireland’s largest car retailer, Charles Hurst Group, part of Lookers, has been awarded the title of ‘Best Digital Company’ at the 2013 UTV Business Eye Awards.
