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Volkswagen and Audi car dealer Heritage Automotive adopts Evo8 showroom management system

West of England car dealer group Heritage Automotive is rolling out the installation of Dealerweb’s Evo8 showroom management system.

Since July the system has been installed to the group’s six Volkswagen car dealerships, with the roll out continuing to five more sites representing VW Commercial Vehicles, Audi and Peugeot before the end of this year.

Dealerweb will deliver on-site training to around 100 of Heritage Automotive’s dealership staff throughout this period, including all new and used car sales teams.

The Evo8 system will be integrated with Heritage Automotive’s increasing use of iPads to conduct business with customers. It will allow the business to manage the full sales process, from initial customer enquiry through to placement of an order and profit reporting.

Heritage Automotive has also ordered bespoke modules from Dealerweb to manage F&I reporting, group-wide profit reporting and an FCA statement of demands and needs function.

Henry Altenburger, operations director at Heritage Automotive, said: “Dealerweb’s Evo 8 platform will enable us to effectively streamline the various sales processes that we apply across the group, and let our sales teams operate more efficiently.

“Crucially, the platform will help us to further improve the level of service that we can offer customers and let us make the most of new technology to improve the sales process, both for members of our team and our customers.”

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