Snows Motor Group has launched a Kia dealership in Newbury, Berkshire, its 35th franchise in the south of England.
It is also completes a trio of Kia dealerships for Snows; Basingstoke is in its seventh year and Guildford marks its third year from January.
The refurbished dealership will offer a range of Kia approved used cars.
Snows Group’s franchise manager Adam Lawrence said: “We were approached by Kia because of our successful track record in selling the popular marque in Basingstoke and Guildford.
“Whilst this is our first entry into Berkshire, our sales controller Ken Morgan worked on site for a previous company, City Motors, which sold Kia cars at the time.
“Ken has a great relationship with customers and we’ve had a super start since opening in August.”
Snows will also be opening a service department on site, offering all Kia service facilities.
Led by Ken, the team at Snows Kia Newbury includes sales executives Ben Hutchins and Harry Sharpe and weekend host Amber Wickens.
Sharpe said: “We anticipate hiring more staff as Kia’s seven-year warranty promise and offers, plus the new 67 plate, are proving a draw for showroom customers looking for motoring peace of mind and value.
“Upcoming models are the All-New Kia Stonic, an eye-catching compact crossover, and the head-turning Kia Stinger Gran Turismo.”