AM Online

Zap-Map survey shows high satisfaction among EV drivers

Person charging an electric vehicle (EV)

Research by electric vehicle (EV) charging app, Zap-Map, has revealed that EV drivers are ‘highly satisfied’ with their decision to purchase a zero emission car.

The poll revealed that more than 90% of drivers are ‘extremely happy’ with their EV and would not want to replace it with a petrol or diesel car. Less than 1% wanted a return to a petrol or diesel vehicle.

The results are similar to those of last year’s Zap-Map survey, indicating that this year’s influx of new EV drivers are as pleased with their decision to make the switch to electric as their 2020 counterparts, said Zap-Map. Many of the respondents to the survey were first-time EV drivers.

More than 48% of respondents said that their current vehicle was their first EV, with 28% making the purchase in 2020.

In parallel, driver satisfaction was higher for both battery-electric and plug-in hybrid vehicles, with EV drivers reporting a satisfaction score of 91 out of 100 (battery-electric 92, plug-in hybrid 84), compared with 74 for petrol or diesel vehicle ownership.

Transport minister Trudy Harrison, said: "These survey results show that drivers are becoming increasingly confident in making the switch to electric vehicles and I hope this data encourages others to consider going electric as we work towards the UK's ambitious net-zero targets.”

In December 2021, the plug-in car grant (PiCG) was reduced from £2,500 to £1,500 and the value of vehicles eligible for the funding assistance reduced from £35,000 to £32,000, after earlier cuts were criticised by AM100 dealer group bosses.

The Government’s latest cuts to the PiCG could derail car retail’s decarbonisation efforts and will impact less affluent EV buyers most, the National Franchised Dealers Association (NFDA) has said.

The supply of new EVs to UK dealers is under threat due to a lack of financial incentives, when compared to other European Countries, Auto Trader has warned.

The research also highlighted EV driver confidence in long journeys; most respondents (53%) said they have driven more than 200 miles in their EV in a single trip.

Almost a quarter of respondents (24%) said they have driven more than 300 miles in one trip – with over 7% doing the long haul and driving more than 500 miles in a single journey.

For around 31%, between 101 and 200 miles was their longest trip in an EV, while for 15% it was less than 100 miles.

The latest Society of Motor Manufacturers (SMMT) figures show that battery-electric vehicles (BEVs) accounted for 18.8% of all new car sales in November, a growth of 110% compared with November 2020 when the figure was 9%.

Melanie Shufflebotham, co-founder and chief operating officer at Zap-Map, said: “As we move from the early adopters into mass EV adoption, the evidence in favour of electric vehicles grows more compelling every year.

“The findings of this latest poll certainly give prospective EV buyers something to think about in 2022. For the second year running we’ve seen that those who make the switch to electric simply don’t look back.

“It’s also clear from the distances EV drivers have travelled that concerns over range and other historical challenges of owning and running an EV are increasingly a thing of the past.”

The poll – which was carried out in November 2021 and gained more than 3,000 responses from Zap-Map’s community of EV drivers – is part of the company’s annual EV charging survey of EV drivers in the UK.

The latest issue of AM

In this issue

Livingstone Motor Group: MD hungry for growth

Car retailers to ditch traditional KPIs in 2023

AM Awards 2023: put your name forward for a confidence-boosting win

Race is on for premium segment's 'magic money tree'

New car registrations grow for fourth consecutive month

Finance: subscriptions market continues to mature

When will car subscriptions become mainstream?

Change ahead for point-of-sale finance

Launch report: GWM Ora Funky Cat

 VIDEO: 14 Automotive Management Live sessions

Read now

Click here for choose your supplier best practice and procurement insight

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Login to comment


No comments have been made yet.