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PSA appoints director of franchising, network development and quality

David March has been appointed director for UK franchising, network development and quality at PSA Group UK.

He moves from the Peugeot Citroën Retail Group where his previous role was also director of Network Development and Quality.

March brings considerable experience of the Franchised Dealer, National Sales and Fleet sectors. Whilst training to be a qualified accountant he began his career with a family owned dealer group in the Midlands before joining Peugeot in 1995.

Hr takes up the new role at an exciting time for the PSA Group. The new Peugeot 3008 SUV was recently voted European Car of the Year 2017 at the Geneva Motor Show, following its UK launch in January.

Speaking about his new appointment, March said: “This is a great opportunity to bring my knowledge of the Peugeot and Citroën networks to this new job, just as PSA Group is moving forward with new retailing approaches for DS and a stream of new models are joining the Citroën, Peugeot and DS ranges. I am looking forward to helping guide the Citroën, DS and Peugeot networks as they adapt to new challenges.”

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